Looks about right…

This is just great – finally a comprehensive overview of the social web… but what happens if you sail right off th edge? What is at the end of the internet? as usual, Google has the answer…

Changing direction?

…The World’s Leading… has provided a fine service to all of us in tech PR in the UK over the years – in fact TWL has been there all the while that I’ve been in UK PR – and looks set to move up a gear or two in the not too distant…

Andrew Smith of Object Marketing;

TWL has been around the tech PR biz for some time – hence why the content is nearly always “on the money”. And as Peter Kirwan has already pointed out, although one may think that the site is simply there to find fault with everything, TWL would really like to run some genuinely positive material – it just seems hard to come by – or no-one feels comfortable sharing it.

TWL’s post today could well be the change of direction that Andrew is expecting – a thoughtful and provocative look at the whole”there aren’t any good PR people about” chestnut, well worth a read if you’re in the game.

Oh please let it be true!

From the BBC today:

US researchers have successfully tested an experimental system to deliver power to devices without the need for wires.

The setup, reported in the journal Science, made a 60W light bulb glow from a distance of 2m (7ft).WiTricity, as it is called, exploits simple physics and could be adapted to charge other devices such as laptops.

“There is nothing in this that would have prevented them inventing this 10 or even 20 years ago,” commented Professor Sir John Pendry of Imperial College London who has seen the experiments.

“But I think there is an issue of time. In the last few years we have seen an exponential growth of mobile devices that need power. The power cable is the last wire to be cut in a wireless connection.”

I’m sure I’m not the only one who’s been dreaming of this day for a long time now…